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SO YOU WANT TO BE A TRAVELING SALESMAN.- a primer

13 Nov

from December 27, 2007

Congratulations salesman! You have chosen a noble profession, The roots of traveling salesmanship can be traced back to ancient Greece. Ancient salesmen traveled a well worn path between Troy and Sparta selling a primitive form of Tupperware. Sample cases were rather large and heavy, as Tupperware was made mostly of stone. The Romans soon improved on the sales trade and traveling Roman salesmen used castrated slaves to carry their samples. Today’s modern salesman has little use for castratos as samples can be carried in a simple briefcase.

PART ONE- WHAT TO SELL?

Good salesmen are well aware of demographics, sales trends, and economic forecasts. For example, even the poorest salesman should be able to sell water in a desert. It would take a better salesman to sell water in an urban city. The best salesman would have sold water to Titanic survivors while the ship went down. In fact, Herbert F. Braithewaite did just that and in 1913 was inducted into the National Traveling Salesman Hall of Fame in Utica New York, posthumously. If you go “above and beyond” the call of duty you too may end up as Mr. Braithewaite.

Traveling salesmen have at their disposal a wide array of data upon which to base their sales decision. Often, the decision is based on one simple fact of sales- buy cheap and sell high. What can you buy cheaply and sell high? *

*The National Board of Traveling Salesman does not condone drug proliferation or prostitution.

 Your product should be small and portable, to allow ease of travel, yet large enough to look impressive. It should have a high profit margin and allow for repeat sales. It should be a common item yet also be highly desirable. Some suggestions include encyclopedias, vacuum cleaners, and marital aids.

PART TWO- TRAVELING

It has often been said that a good salesman is like a jazz musician- both have plenty of “sole.” This truism has been proven throughout the years. Expect to put many miles on your car and wear out many shoes as you travel the country. Yet you should also expect to see many sites of natural beauty and historic significance. Try to avoid these areas as these are generally low sales zones.

It is usually a good idea to plan your itinerary before hand to make best use of your route. A good route will take you through the most areas in the shortest span of time. For example, a good route through Brooklyn, New York will take you through Bay Ridge, Bensonhurst, and Gravesend. A bad route through Brooklyn will take you through East New York.

PART THREE-TIPS FOR COLD CALLING

“Cold calling” is a sales term for trying to make a sale when there has no preliminary groundwork, such as phone calls or pamphlets mailed to the home. Here are some do’s and don’ts for successful cold calls:

– Do not make sales calls at a funeral home during a funeral. It may be tempting due to the great number of people gathered, but sales data shows that mourners generally don’t care to spend money at a funeral, viewing, or wake.

– Do pay attention to the needs of your customers. For example, do not try to sell silverware in a housing project. Do try to sell sneakers.

– Do pay good attention to your appearance. A salesman who has stains on his tie, a wrinkled suit, and a four-day growth of beard may be picked up by the police in higher class neighborhoods.  (Some traveling salesman have seen this as an opportunity. Neville Sanderson in 1971 sold three dozen cases of novelty toy water guns while sitting in the holding room of the Plainsboro Police Department. He was salesman of the month for April, though he was later charged and found guilty of aiding and abetting a mass breakout of prisoners from the same prison using his water guns.)

CONCLUSION

The creed of the traveling salesmen has always been “integrity.” Despite the hundreds of traveling salesman jokes, the salesman who sleeps with the farmer’s daughter is the exception, not the rule. In fact, the National Board of Traveling Salesmen has been locked on litigation with farmer Rufus Frederick Jones of Wheeling West Virginia and his buxom daughter Josie for spreading the lies of philandering salesmen. Evidence shows that the pies left on their window sill and the advances by young Josie were legal entrapment and the divorce of salesman Paul Collins on grounds or infidelity should be overturned.

Allow me to be the first to welcome you to the world of Traveling Salesmanship. We look forward in the coming weeks to providing you with the support you need in your new career, as well as our weekly newsletter, The Willie Loman Gazette.

Arthur William Rotnac

President

National Board of Traveling Salesmen

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Space Travel- a primer

13 Nov

from September 29, 2007

I have been interested in space exploration since July 8th, 1978. That day my uncle Buzz Yeager Armstrong took me to NASA to show me where he works. Uncle Buzz was an astronaut, and he took me behind the scenes of both the Johnson Space Center and Jet Propulsion Laboratories. I got to wear a spacesuit, I walked on their simulated moon environment, and I was even blasted into near-Earth orbit when I stowed away in the payload of a Gemini 6 rocket. I came back with only a few ill effects, but I was kept in quarantine for a week because of exposure to cosmic radiation due to poor shielding in the cargo compartment. To this day I still yell “Flame on!” in times of extreme stress.

Since then, I have taken an interest in space travel and have now taken it upon myself to write this primer for you, the aspiring astronaut-to-be.

PART ONE- So You Want To Be An Astronaut.

It’s not easy becoming a member of the elite space corps. Buzz Yeager Armstrong was an air force test pilot for 25 years and flunked out of flight school twice before he was accepted for astronaut training. They don’t take just anyone. Lindsay Lohan, for example, cannot be an astronaut, no matter how much we would all like to blast her into space.

Astronauts go through rigorous training, both physical and mental. They must be able to withstand the enormous physical trauma of space flight- the high gravitational forces on takeoff and reentry followed by no gravity and weightlessness. Mentally, the stress is even harder. Ever see the Bugs Bunny cartoon where he stacks a dozen cases of dynamite on top of each other and lights the fuse, blowing up poor Elmer Fudd who was tied to the top? Well, that is space flight in a nutshell, and every astronaut knows it.

But if you have “the right stuff” you can be an astronaut. What is “the right stuff?” I don’t know but they have it. And if you have it, this primer is for you.

PART TWO- Space

Space is a very big place, and there is relatively little in it. Let me give you an example: Space is even emptier than Paris Hilton’s head. “That’s hot.” (No, Paris. In fact, space is very very cold.)

Before space flight, scientists believed that space was very crowded with a substance called “ether.” They could not see it or measure it, but they believed it was there nonetheless. Those early scientists were pretty stupid. (Or pretty religious, if you replace the word “ether” with the word “God.”)

Today we know that space is a vacuum which spans a distance many trillions of light-years across. What is a light-year? It is defined as the distance a ray of light will travel in a year. In terms of miles, it is a quazillion-billion-doodad miles, a long way in anybody’s book.

PART THREE- Objects Found In Space

Despite the relative emptiness, there are things in space which can kill you.

1- There is no air in space. If you ever find yourself going there, remember to pack some oxygen or you’ll have a very short visit.

2- Asteroids. These are also called “comets” or “meteorites,” depending on how accurate the movie you are watching is. Asteroids are 70% ice, 10% rock, and 20% anger. They exist to smash into planets and kill dinosaurs. This is what happened on Earth. An angry asteroid smashed into the planet and sent a giant cloud of dust into the air, blocking all sunlight, killing most plants, choking most oceans, and forcing the large animals that depended on plants and oceans to die. (No, no, Mr. Gore, I am not talking about your “Inconvenient Truth.” This is factual.) If you ever played the old video game “Asteroids” on the Atari 2600 you know how dangerous these objects can be.

3- There are a great number of planets in space, but only a fraction of them are thought possible of sustaining human life. According to Abbott and Costello go to Mars, the planet Venus is populated by a race of beauty pageant contestants who have never seen a man. (And one giant dog.) Since this movie’s release in the early 1950’s NASA has made a Venusian colony a top priority.

4- The sun. Look into the dawn sky. The big yellow one’s the sun. But don’t look directly at it! (I should have warned you first. Sorry.) It is a very hot environment. Don’t go there.

PART FOUR- Aliens

The official government position is that there is no life in space. We know that is untrue. Look no further than Tom Cruise.

Tom Cruise is a Scientologist. Scientology is a science-fiction-based religion founded by science-fiction writer L. Ron Hubbard and its main tenets can be found in his science-fiction novels. And Tom Cruise is an actor. Since when has Hollywood been wrong about anything?

Scientology believes that Earth is an intergalactic prison and that problems on Earth are caused by evil aliens. Lost your job? Drink too much? It is the aliens fault. Scientologists also believe that one day the Evil Alien Dictator will return to destroy the Earth. That is why Tom Cruise has green-lighted Mission: Impossible 4- while there is still time.

You may run into these aliens as you travel through space. You may also run into Klingons, Vorlons, or Marvin the Martians, all of whom will have a better ship and cooler uniforms than you do.

PART FIVE- So You Still Want To Be An Astronaut

After reading this primer, many of you may still want to become astronauts. Good for you, junior space cadets!

Being an astronaut is one of the noblest callings of humanity. A man may be chosen Pope, a woman may experience the joy of motherhood, but only an astronaut can spend four hours on the launch pad only to have a couple of clouds and a seagull scrub the launch.

To you, Astronaut-To-Be, I say “clear skies and happy trails!” I salute you.

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